We are searching for a SEO Specialist to join our team. Studyportals Headquarters is in Strijp-S, Eindhoven, The Netherlands, with flexibility to partially work remotely. 

About Studyportals 

We change the lives of millions of students and leave the world a bit brighter than we found it. Every minute 100 students around the world trust our platforms (e.g., mastersportal.com) to find their best matching education for free. At the same time, we help educators diversify their (international) student population and reduce dropouts. 

With forty different nationalities among the 200+ people working at Studyportals, we are an international bunch of people. Eager to learn and serious about fun. Want to know more? 

Why are we searching for you? 

At Studyportals, we help students find their dream education. As search algorithms evolve and AI-driven search grows, we need a SEO Specialist to refine our strategies, enhance search visibility, and ensure content remains fresh and scalable. You will play a key role in keeping us competitive in an AI-powered search landscape while driving long-term organic growth. 

What are your three main goals? 

• Increase organic traffic of 10% YoY by optimizing SEO strategies, improving content structure, and refining keyword targeting. 
• Enhance technical SEO by identifying issues, collaborating with developers, and ensuring our site remains optimized for search engines. 
• Support scalable content strategies through programmatic SEO, AI-driven content automation, and structured data improvements to remain competitive in the AI-driven search era. 

What does your team look like? 

You’ll be part of the SEO team, which includes Elizabeth, our Senior SEO Specialist, Adrian, our Senior Editor, and a dedicated product owner. You will collaborate with the Growth team (4 engineers and a team lead), UX designers, and Product Owners to implement your strategies. You’ll report to Bianca, who manages the product team and reports to Emiel, the CTO, in a flat structure that enables fast decision-making and innovation. 

What are your responsibilities and tasks? 

• Leverage AI-driven tools and programmatic SEO to automate and scale content production, ensuring competitiveness in AI-powered search. 
• Conduct SEO split tests, analyse performance data, identify trends and insights to refine strategies for continuous growth. 
• Collaborate with developers to enhance site performance, crawlability, and technical SEO efficiency. 
• Conduct keyword research and competitive analysis as part of a data-driven approach to content automation. 
• Support the Senior SEO specialist in monitoring and analyze SEO performance using analytics tools, providing insights to optimize and scale strategies. 

• 3+ years of experience in SEO, preferably in a fast-paced digital environment. 

• Experience demonstrating programmatic SEO strategies to scale organic traffic growth. 
• Familiarity with technical SEO, including HTML, CSS, JavaScript, website architecture, crawling, and indexing rules. 
• Strong understanding of ranking factors, search engine algorithms, and SEO trends, or the ability to quickly find and experiment with the latest SEO developments. 
• Experience with Google Search Console, Ahrefs, SEMrush, or Screaming Frog. 
• Based in the Netherlands or willing to relocate, with the ability to work at the office at least two days a week on Monday and Friday. 

• Competitive salary including a bonus and pension. 
• Reimbursement of your work-related travel costs. 
• Flexibility to work remotely 3 days per week, including a remote working allowance. 
• Possibility to work from abroad 2 times a year. 
• An annual personal development budget because personal growth is KEY! 
• A nice and fun office in the heart of Eindhoven; five minutes’ walk away from the station.