Implement marketing strategies across multiple channels (digital, print, social media, etc.
Lead and coordinate public relations efforts, including media outreach, press releases, and event management, to build and maintain a strong brand reputation.
Utilize AI tools for data-driven insights, automating tasks, enhancing campaign performance, and exploring innovative marketing technologies.
Coordinate and lead conferences, webinars, and industry events, both internally and externally, to promote the company and build relationships with key stakeholders.
Collaborate with internal teams to ensure marketing materials align with brand guidelines and business objectives.
Monitor market trends, competitor activity, and consumer behavior to adjust strategies and stay ahead of industry changes.
Measure and report on the effectiveness of marketing campaigns, using analytics tools to refine strategies and improve results.
Manage relationships with external vendors (e.g., PR agencies, event organizers) to ensure seamless execution of campaigns and initiatives.
Proven experience in marketing planning and strategy development.
Background in Public Relations (PR), with a strong understanding of media relations and brand management.
Experience using AI tools for marketing analytics, automation, and campaign optimization.
Ability to work independently and collaboratively in a fast-paced environment.
Excellent organizational and project management skills.
Bachelor’s degree in Marketing, Communications, or related field (preferred).
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